Digital Marketing Specialist
Location: Tipperary or Dublin Office- Hybrid
Who Are KOS Ergonomics?
At KOS Ergonomic Solutions, we are proud to be a market leader in providing Ergonomic solutions for all our valued customers within Ireland and internationally across Europe. Our specialist and talented teams of Ergonomic Consultants, Sales Account Managers, as well as our Sales Support and Operations team continue to provide the best quality Ergo solutions tailored to fit each individual’s client needs. It is our mission to continue to improve the health and wellbeing of all our customers (many of Ireland’s largest multinationals) along with placing utmost importance on the health and wellbeing of our people who work with us towards the KOS journey.
About the role:
We are looking for a Digital Marketing Specialist to drive our B2B and B2C marketing efforts and optimise our online presence. The role is a stand alone position by which you will work alongside the senior leadership team and an external marketing agency to drive forward our marketing strategy to continue to achieve our overall growth plans for the business. The ideal candidate should be data-driven, creative, and highly organised marketer who can manage multi-channel campaigns, enhance website content, and execute marketing automation strategies. If you're passionate about digital marketing, thrive in a fast-paced environment, and can confidently present ideas to leadership, we’d love to hear from you!
Key Responsibilities:
Content Marketing & Campaigns
- Plan, execute, and analyse multi-channel marketing campaigns.
- Coordinate video, photo shoots and storyboards, for marketing materials.
- Create and optimise landing pages to drive conversions.
- Develop lead magnets to support inbound marketing strategies.
Email Marketing & Automation
- Set-up and manage CRM contact nurturing campaigns.
- Develop marketing drip campaigns and newsletters.
- Set up marketing automation workflows for engagement, lead nurturing, and eCommerce.
B2B Website Content Management
- Optimise B2B service pages.
- Identify and implement improvements to website content.
SEO & Website Optimization (Including eCommerce)
- Enhance SEO by improving site performance, optimizing metadata, and refining internal linking.
- Focus on on-page SEO with targeted keywords and structured content.
- Oversee the eCommerce website, updating product categories and promotions.
- Optimize product pages for upselling and cross-selling opportunities.
Analytics & Market Research
- Track, analyse, and report on marketing performance metrics.
- Identify market trends and competitor strategies to refine campaigns.
- Provide monthly reports with actionable insights.
What We’re Looking For:
- 3-5 years of B2B and E-commerce marketing experience – Odoo CRM platform highly preferred.
- Strong understanding of SEO, paid media, email marketing, CRO, and content marketing.
- Customer-focused mindset with the ability to create engaging marketing strategies.
- Highly organized and able to manage multiple projects at once.
- Confident in presenting ideas to managers and directors.
- Ability to quickly learn new software (CRM experience is a must).
About our Benefits:
At KOS Ergonomic Solutions, we are a company who is committed to looking after you and therefore, we provide employee benefits which are tailored to suit your particular needs. We understand financial wellbeing is of utmost importance to get right and therefore, we continue to offer competitive base pay with salary scale based on performance with the main focus always being on your career progression. Looking after your physical wellbeing aligns with our core values as all our staff enjoy working in a comfortable office environment with top quality ergonomic office equipment. As a flexible employer, we understand flexibility means something different to each person and so, we welcome you to come chat with us about your own individual needs. We believe in fostering personal growth and development of all our employees and we do so by investing in learning and development opportunities to always position you for the next steps of your career.
Apply To This Role
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